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Too busy to be tired, too tired to be busy

Updated: 2020-10-31 10:51:24

( China Daily )

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On the second floor is the drug store, where registration, consultation and medicine are available. [Photo provided to China Daily]

"In the normal course of events a person feels sick, goes and sees a doctor, has their pulse taken, is given some medicine and goes home," Su was quoted as saying in a recent interview with China News Service.

"We plan to emphasize the equal importance of medicine and food and help people through diet therapy."

A recent iResearch report on health consumption trends among young people found that more than 90 percent of those born this century have a general awareness of the importance of health, more than half of them taking practical steps to do something about it for themselves.

The first step on this road to looking after one's health, of course, is to equip oneself with whatever is healthy. Someone who follows a punk diet and who is doing a lot of overtime might drench themselves in a cup of vigor-enhancing ointment to replenish vitality, chew two pieces of donkey-hide gelatin cake to take care of a bad complexion, drink a cup of instant white fungus soup to moisten bone-dry skin, or eat a few black sesame pills if strands of their hair seem to fall out at the mere touch of a finger.

Recently CBNData, Alibaba Health and Tmall Appliances jointly published a report titled New Foodism, according to which sales of traditional tonics grew more than 20 percent in 2018 and 2019, and which says that those born in the 1990s have become the main buyers of online of traditional tonics over the past three years.

"We have always considered health products as a market for the elderly, but as people's economic well-being continues to improve, the care that the young have for managing their image and looking after their physical health is conducive to the rise of young people's health products," says Guo Xin, a marketing professor at Beijing Technology and Business University.

According to the market research company Euromonitor International, China's healthcare products industry turned over 162.7 billion yuan last year, 9.8 percent more than in 2018. The domestic health care products market is reckoned to be worth 100 billion yuan, it says, and analysts say that more and more companies are getting into the market because of the rising awareness of young people of the importance of good health.

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The 15th Chinese Film Festival in Bangkok and the 2020 China-Thailand Film Exchange Week opens at the China Cultural Center in Bangkok on Oct 25, 2020. [Photo provided to Chinaculture.org]

On Oct 25, the opening ceremony of the 15th Chinese Film Festival in Bangkok and the 2020 China-Thailand Film Exchange Week was held at the China Cultural Center in Bangkok. The event was hosted by the China Cultural Center in Bangkok and received strong support from the Chinese Embassy in Thailand and the Thai Ministry of Culture.

The COVID-19 pandemic doesn't impede the enthusiasm for cultural exchange between China and Thailand. This film festival uses live broadcast to present the opening ceremony and host the "China-Thailand Film Exchange and Cooperation Online Seminar". During the film festival, audiences can use the online platform of the China Cultural Center in Bangkok to watch films online, which greatly increases the global reach of the festival.

Gu Hongxing, director of the China Cultural Center in Bangkok and China Tourism Office in Bangkok, speaks at the opening ceremony. [Photo provided to Chinaculture.org]

Gu Hongxing, director of Bangkok's China Cultural Center and China Tourism Office, said film can not only introduce one's national culture, but also reflect unique social landscapes. Film has become an important part of cultural exchange between countries and enhance mutual understanding among people around the world.


Yang Xin, Chargé d'affaires of the Chinese Embassy in Thailand, speaks at the opening ceremony. [Photo provided to Chinaculture.org]

Yang Xin, Chargé d'affaires of the Chinese Embassy in Thailand, said since the establishment of diplomatic relations between China and Thailand 45 years ago, the mutual trust between the two countries has continued to deepen, economic and trade cooperation has expanded, cultural exchanges have become closer, and all-around cooperation has achieved fruitful results. Both China and Thailand have a vast film market. As a traditional project of cultural exchanges between China and Thailand, the Bangkok Chinese Film Festival has laid a solid foundation for film cooperation between the two countries for 15 years and will add new drive to the promotion of cultural exchanges and cooperation between China and Thailand.

Itthiphol Kunplome, Thailand's minister of culture, speaks at the opening ceremony. [Photo provided to Chinaculture.org]

Thailand's Minister of Culture Itthiphol Kunplome said in his speech the governments and people of Thailand and China have been in constant exchange. Cooperation in various fields has developed steadily, and the film festival is another important event to further promote cultural exchanges between the two countries. The people of the two countries can promote their understanding of the cultures of both sides through films, and promote friendly relations and cooperation in other perspectives.

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