Two customers choose costumes and props in the self shooting studio of Ke Yunxia and her partners in Hangzhou, east China's Zhejiang Province, Jan. 4, 2014. The self-shooting studio set up by Ke and her three friends was opened the same day on which "Selfie" was named word of 2013 by Oxford Dictionaries editors in November of 2013. Selfie is not only a popular word, it's also given some graduates new way to establish their own business. In the studio, customers are not only a subject, but also a photographers. They can choose the costumes and props, and then operate the self timer to take photo for themselves. "We also like selfie, it's suitable for youngers because we can feel relaxed without a photographer beside." said Ke. The studio has opened for more than one month, the clients are mostly students of colleges and universities nearby. Ke and her friends know more about what the people in the same age need, and this is the advantage in the development of their bussiness. (Xinhua/Ju Huanzong)