Students look at cartoon pumpkin figures during a Halloween pumpkin festival in Nantong, east China's Jiangsu Province, Sept 25, 2013. [Photo/Xinhua]

Question: why do more and more kids start celebrating the western festivals?

58.4 percent, influenced by sales promotion activities in the shopping malls;

45.5 percent, influenced by the activities held at kindergarten and schools;

19.5 percent, influenced by media's publicity on west festivals;

15.5 percent, out of curiosity and kids think its fun.

Du Junqiang, a college teacher in Beijing, told China Youth Daily that communicating and exchanging gifts in the neighborhood are helpful for the children's growth. The Chinese tradition festivals are often associated with the ancestors worshiping and centered on farming and solar terms. While, for some Western festivals, though based on religion, they involve more of these elements and encourage children to join the interpersonal communications. For example, kids can experience an open and friendly atmosphere on Halloween in the neighborhood.

Zhou Xiaoyan, a professor on preschool education from Liaoning Normal University, told China Youth Daily that kids develop a strong curiosity for things that are fun. The games of the Western festivals suit them well. Moreover, Chinese children are under huge pressure and do not have many recreational activities, so celebrating a Western festival is an excuse for them to have fun.